Does Web Design Matter? Examining Older Adults' Attention to Cognitive and Affective Illustrations on Cancer-Related Websites through Eye Tracking
نویسندگان
چکیده
This study examines how adults pay attention to cognitive and affective illustrations on a cancer-related webpage and explores age differences in the attention to these cognitive and affective webpages. Results of an eyetracking experiment (n = 20) showed that adults spent more time attending to the illustrations on the cognitive webpage than the illustrations on the affective webpage. Furthermore, older adults spent about 65% less time fixating the webpages than younger adults. Whereas older adults had less attention for illustrations on the cognitive webpage then younger adults, they spent equal time viewing the illustrations on the affective webpage as younger adults.
منابع مشابه
How Are Online Health Messages Processed? Using Eye Tracking to Predict Recall of Information in Younger and Older Adults.
Little research has focused on what precedes the processing of health messages to predict recall of information and whether age matters in this regard. To address this gap, this study investigates the relationship between attention and recall among younger (<65 years) and older (≥65 years) adults. Using eye tracking, we exposed participants to a webpage consisting of text-only information, text...
متن کاملEye-Tracking Method’ Usage for Understanding the Cognitive Processes in Multimedia Learning
Introduction: Designing multimedia learning environments should consist of the evidence-based study and principals about the human learning process. Eye tracking is a way based on the learner processing of learning materials which presented in multimedia learning environments. The aim of the study was to examine the use of the eye-tracking method to investigate the cognitive processes in m...
متن کاملChronic Pain and Selective Attention to Pain Arousing Daily Activity Pictures: Evidence From an Eye Tracking Study
Introduction: According to the pain research literature, attentional bias for pain is the mechanism responsible for the development and maintenance of fear of pain in patients with chronic pain. However, there is still some debate about the exact mechanism and the role of faster engagement versus difficulty in disengagement in the development of attentional bias. Methods: To investigate ...
متن کاملApplication of eye tracking technology for screening and rehabilitation of children with special needs.
Eye tracking is a technology for measuring eye movements when looking at a point. The length of time to look at a particular situation, the sequence of observations, as well as points of attention are processed in the process of eye tracking and eye movements are identified by topics such as fixation, saccade, etc. Information about how the eyes move at a special moment has many potential appli...
متن کاملStrategic Promotion of Ageing Research Capacity Age-related Differences in Browsing the Web
Older people browse the internet in a different way to younger people. This creates significant challenges for those who wish to design web sites which appeal and can be used effectively by people of all ages. This study investigated how older and younger adult web users browse web pages. It found that older people experience more difficulties in using computers and browsing the web than younge...
متن کاملذخیره در منابع من
با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید
عنوان ژورنال:
دوره شماره
صفحات -
تاریخ انتشار 2014